Business benefits

By deploying the tool and incorporating MVM into your business, the focus on the mutual value you create can bring direct business and commercial benefits:

Improve your strategic planning

Mutual value can be a central aspect of your firm’s strategic planning by helping to focus on your core business purpose. Building an understanding of mutual value across your business leadership can engender a cohesive corporate stance.

Engage better with customers, employees and other stakeholders

Relationships with members and other stakeholders are critical to the successful functioning of mutuals. MVM can help to concentrate attention on meaningful relationships that help deliver the business purpose.

Develop ideas for marketing to drive sales

Differentiating your business offer in a crowded marketplace requires you to identify and drive forward clear communication of your unique value to members, customers and other stakeholders. MVM can help you to focus your marketing effort on the advantages that you have through your mutual ownership structure.

Communicate your firm’s economic and social value

Social and sustainability reporting is recognised as an important part of every firm’s story as a corporate citizen. From the role played in markets, to environmental and social footprints, businesses are conscious of their responsibilities to the economy and society. MVM adds a new dimension to this, establishing mutual business practice as a key contributor to social value delivery.

Help to access impact markets for investment

The growing impact investment market is a new opportunity for mutuals that intend to issue Mutual Capital Instruments. High quality social reporting that communicates the mutual value created and delivered by mutual businesses can feed directly into new prospects to raise investment capital.

How Statecover incorporated MVM

BCCM teamed up with researchers at Monash University, our members and the CME sector, to find a new way of measuring our positive impact on our members, our customers, the community and the economy – the Mutual Value Measurement (MVM)©. In this video, Linda Bostock (CEO, StateCover) discusses their implementation of MVM and the benefits of the program.

Contact the BCCM to adopt MVM
COPYRIGHT - MUTUAL VALUE MEASUREMENT

The Mutual Value Measurement (MVM) Framework© and related material was developed by the Business Council of Co-operatives and Mutuals in partnership with Monash University’s Monash Business School. All intellectual property and rights are vested with the BCCM and Monash Business School and any use of this material should only be done with the express authorisation of the BCCM and Monash Business School. BCCM members granted access to MVM materials are required to obtain approval from BCCM and Monash Business School, Monash University if they wish to share any MVM material with third parties.

The MVM Framework© and related material are protected by copyright. The copyright owner is the Business Council of Co-operatives and Mutuals (BCCM) and Monash University’s Monash Business School.

All frameworks, tools, text, copy, photographs and graphics are copyright © 2019 to the Business Council of Co-operatives and Mutuals (BCCM) 2019 and Monash University’s Monash Business School, unless otherwise stated. You may not make alterations or additions to the material on this site, sell it, or misappropriate it. The BCCM and Monash University’s Monash Business School, do not permit reproduction without request and acknowledgment.

COPYRIGHT - MUTUAL VALUE MEASUREMENT WEBSITE

Material on this site is protected by copyright. The copyright owner is the Business Council of Co-operatives and Mutuals (BCCM) in partnership with Monash University’s Monash Business School. All frameworks, tools, text, copy, photographs and graphics are copyright © 2019 to the Business Council of Co-operatives and Mutuals (BCCM) and Monash University’s Monash Business School, unless otherwise stated. You may not make alterations or additions to the material on this site, sell it, or misappropriate it. The BCCM and Monash University’s Monash Business School, do not permit reproduction without request and acknowledgment.